Showing posts with label #Debriefing #PR #CREAD #CorporateCommunications #Internship #ShephalieNursimloo #CTI. Show all posts
Showing posts with label #Debriefing #PR #CREAD #CorporateCommunications #Internship #ShephalieNursimloo #CTI. Show all posts

Tuesday, November 1, 2016

Debriefing Sessions – The Catalyst Towards Attainments

“Debriefing, the reflective activity following an experiential learning exercise, has been identified as the most important part of simulation learning and is also important for learning in other activities.” (Reed 2016). Contiguously, debriefing also known as brainstorming is of paramount significance in
the razzle-dazzle world of corporate communications as it acts as a spur towards promoting effective PR.
Correspondingly, during my internship days at CREAD – The Idea Company, debriefing sessions were the DNA’s of the company every morning right before the repartition of the works. From 09.00 to 09.20, an open-conversational collaborative approach does prevails and it is often amalgamated with some glitches which stigmatises PR more than ever as a complex subject with heterogeneous ideas. Somehow, in my case, it was only during the second week of my internship which I became familiar with this modus operandi which enabled me to express freely without any hassles and measles. EVERYTHING is being discussed within the round table and they are often grounded on:
  •  Depressurizing working tensions.
  •   Engaging in a two-way symmetrical communication.
  •  To eke out the SMART goals and objectives set.
  • Assessments of PR campaigns.
  • Be knowledgeable about the benchmarks of the day.
  • Classification of the work load.
  • To spread a lovely working environment.


Henceforth, from a PR standpoint, debriefing is the exemplification of understanding and enhancing the lacunas and qualities of corporate communications proposed by a company to further improve visibility and effectiveness in the eyes of the audiences. 



Debriefing Sessions at CREAD - The Idea Company