Hi everyone,
It has been a hustle and bustle over the past weeks in the office as we were preparing for the Green Packet FY 10 Results and Business Updates Media Briefing which was hosted by Group Managing Director & CEO of Green Packet Berhad Mr Puan Chan along side Michael Lai , CEO of Packet one Networks. The event was located at the Packet Hub in Petaling Jaya.
Before the event, My task was to send out media invites and make follow ups to confirm if the journalists will be attending the event. During the event, i registered journalist and analysts who attended the briefing,gave out media kits and ushered them around the premises.
i enjoyed the exercise because i worked off the office and got the opportunity to meet Mr Puan Chan and interact with different journalist from Chinese, English and Malay newspaper. In general this whole exercise taught me how to handle the media and to be more informed and understand the companies clients as they are vital.
Welcome to PR Internship - YOUR opportunity to put everything you have learned over the past years at university into practice and to get a thorough insight into what public relations is like "in the real world". This Blog allows you to reflect on your experiences, share insights with other students across campuses and to possibly give advice and support to fellow students. Please also see http://http://printernship-reflections2.blogspot.com.au/ for more reflections.
Showing posts with label oratile. Show all posts
Showing posts with label oratile. Show all posts
Wednesday, March 2, 2011
Tuesday, March 1, 2011
my baby steps into the co-operate world
Afternoon friends,
Great news every one, am having a blast in my internship, i feel part of the company despite my minor role , eye opening experience to the cooperate world if i may say...
I have been placed at PDQ for the past 3 weeks under the accounting services. During the course of my training i have been exposed to areas such as;
- Media Monitoring
-Drafting Press Release
-Media Invitations and RSVP's
-Reporting
-Creative Development Procedures
-Research
-Job Briefs
Since my placement here, every morning i read through newspapers searching for articles about PDQ clients or information related to their competitors of which i cut the clippings,scan and file for future references then send soft copies of the clippings to the clients to confirm their sales messages or evaluate the effectiveness of the events. I recently learned how to calculate media value, a bit tricky nearly gave up easily, thank you to my supervisor, am excelling!
The task of reading newspapers everyday can be exhausting and boring at times but it has broadened my knowledge of current affair in Malaysia and am more updated on events that are happening around me and world wide, which i was not aware of...
Stay tuned as i will be updating you more on what doing i've been doing for the past weeks
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