Hey Folks,
This is my final Blog post summing up my experiences and thoughts about PR in Mauritius.
Livecomm is a new company and i started there about a month into the start of the Company. As such, it was an enriching experience: i got to witness the beginnings of a company, its challenges and joys.
The people were great and my participation was valued way beyond what i expected.
A lot of what we have learnt in class especially press clippings, press releases and the different communication tools available was pretty valuable even when having to translate texts in French.
The most interesting experience was client meetings: we did do a simulation in PR300 but when it comes to the real deal, it is a very different ballpark. The two fairs i attended as networking opportunities were interesting in giving me more confidence in that respect.
There is still a lot of PR i have not done because let's face it, PR/Communication is so diverse, i cannot possibly have covered a lot in 20 working days.
I have learned a lot in those 2 months and am very grateful for the support and trust from the team at Livecomm solutions.
Kevin Tin.
Showing posts with label Kevin Tin. Show all posts
Showing posts with label Kevin Tin. Show all posts
Wednesday, October 3, 2012
Wednesday, September 26, 2012
Relationships: Key to the business
Hi friendos,
I was watching Jerry Maguire the other day and this quote came up about the Sports Management business: "The key to this Business is Personal Relationships." It got me thinking about the communication business and how vital, the very life of PR, is Personal Relationships.
Why would Facebook have more than 950 million users, if not for the relationships?
In any given day at the Office, we interact with dozens of people on the phone, by mail or face-to-face. At the start of the internship, i was dreading every phone call: i had to keep a calm demeanour on the outside but i was terrified of slipping up. Personal relationships is as much a science as it is an art.
Sometimes by establishing a personal relationship, in times of conflict, people and clients usually try harder in understanding the problem is mutual and only solved through cooperation even if both parties have diverging interests and unmet needs.
There is always a client who has a clear idea of what he/she envision their website [for example] to be and is extremely stubborn in accepting your concepts: patience, empathy and a little grovelling helps in getting to a compromise.
We learn in class ethics, Grunig's two-way communication, so on and so forth and it is amazing to be able to absorb and apply those principles in the professional world.
What are your views on the Personal Relationships in PR?
Regards,
Kevin
I was watching Jerry Maguire the other day and this quote came up about the Sports Management business: "The key to this Business is Personal Relationships." It got me thinking about the communication business and how vital, the very life of PR, is Personal Relationships.
Why would Facebook have more than 950 million users, if not for the relationships?
In any given day at the Office, we interact with dozens of people on the phone, by mail or face-to-face. At the start of the internship, i was dreading every phone call: i had to keep a calm demeanour on the outside but i was terrified of slipping up. Personal relationships is as much a science as it is an art.
Sometimes by establishing a personal relationship, in times of conflict, people and clients usually try harder in understanding the problem is mutual and only solved through cooperation even if both parties have diverging interests and unmet needs.
There is always a client who has a clear idea of what he/she envision their website [for example] to be and is extremely stubborn in accepting your concepts: patience, empathy and a little grovelling helps in getting to a compromise.
We learn in class ethics, Grunig's two-way communication, so on and so forth and it is amazing to be able to absorb and apply those principles in the professional world.
What are your views on the Personal Relationships in PR?
Regards,
Kevin
Monday, September 24, 2012
Fairs: a networking place
Hi Friendos,
A networking opportunity arose at the infotech at the Swami Vivekananda Internation Conventional Center (SVICC). The ICT fair is organised by the National Computer board: it was a chance for businesses to showcase emerging technologies as well as recruiting potential employees.
LIVECOMM Solutions did not represent any company at this fair but it was a good opening to get in contact with prospective clients. The most interesting booths were the forerunners of ICT in Mauritius; Emtel, Samsung and Orange as well as major distributors such as Cash & Carry.
From a PR Consultancy perspective, a fair can materialise into tangible clients and first impressions is everything: you need to be able to represent the company and yourself as a professional.
Unfortunately, i was not on the other side of the fair i.e to represent the company or a client. Better luck next time.
A networking opportunity arose at the infotech at the Swami Vivekananda Internation Conventional Center (SVICC). The ICT fair is organised by the National Computer board: it was a chance for businesses to showcase emerging technologies as well as recruiting potential employees.
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| That's me on the left. |
From a PR Consultancy perspective, a fair can materialise into tangible clients and first impressions is everything: you need to be able to represent the company and yourself as a professional.
Unfortunately, i was not on the other side of the fair i.e to represent the company or a client. Better luck next time.
Sunday, September 2, 2012
Time [and Clients] wait for no man.
Hi Friendos,
First of all, let me introduce my placement. LiveComm Solutions is a PR consultancy dealing with anything from pure PR to Business communication and Events management.
My first 10 days have passed now and i must say it has been an incredible if not hectic workload. During university, you get used to have a proper schedule: assignment 1 on week 3, assignment 2 on week 6, so on and so forth. However, it is a whole other matter when you get in the real world. One morning, a client can just ask to come up with a proposal the same afternoon (!) and you have to be able to deliver.
Time management is crucial in a consultancy and thankfully, you learn to cope with it during those 3 years of undergrad. All the more challenging when you have other modules and commitments elsewhere.
I am beyond excited to be able to be working on several big projects and having my opinions and ideas valued. For one of them in particular, i am looking forward to its launch because i came up with the name and 'gimmick' to hook the audience. After years of dummy PR plans, it is refreshing (& terrifying) to use what we have learned in-class and put it into practice.
Last thought before i leave you is how learning to be a people's person is pretty much hands-on. It is barely something you can learn in a classroom. So, practise, practise, practise.
First of all, let me introduce my placement. LiveComm Solutions is a PR consultancy dealing with anything from pure PR to Business communication and Events management.
My first 10 days have passed now and i must say it has been an incredible if not hectic workload. During university, you get used to have a proper schedule: assignment 1 on week 3, assignment 2 on week 6, so on and so forth. However, it is a whole other matter when you get in the real world. One morning, a client can just ask to come up with a proposal the same afternoon (!) and you have to be able to deliver.
Time management is crucial in a consultancy and thankfully, you learn to cope with it during those 3 years of undergrad. All the more challenging when you have other modules and commitments elsewhere.
I am beyond excited to be able to be working on several big projects and having my opinions and ideas valued. For one of them in particular, i am looking forward to its launch because i came up with the name and 'gimmick' to hook the audience. After years of dummy PR plans, it is refreshing (& terrifying) to use what we have learned in-class and put it into practice.
Last thought before i leave you is how learning to be a people's person is pretty much hands-on. It is barely something you can learn in a classroom. So, practise, practise, practise.
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