I have progressed in my attempts to create toolbox topics on safety risks. Going into the peak harvest season means that all staff new and old have to be aware of the safety risks that can occur. So everyone is relying on me finishing them on time. I have completed 5 topics so far and have started on my 6th one. They are CBH’s Top Ten Safety Risks which include:
- Fatigue
- Bullying and harassment
- Vehicle safety
- Sun and heat
- Tarping
- Tailgates
- Working at heights
- Fumigation
- Confined spaces
These topics allow managers and supervisors to test, guide and assist staff on their knowledge about their duties and responsibilities. They incorporate the legislation, CBH policies and actions that relate to the topic in order to justify its importance. My research skills are being tested as there I struggle to find information on the relevant legislations. The policies and actions however depend on just looking at different documents that CBH employees and the Health and Safety Team have previously written.
There is a lot of liaising with the safety team and my supervisor, as I don’t want to leave any important information out. Also these documents will be used by managers and supervisors to inform harvest casuals (who are new and inexperienced) of the safety risks that come with harvest or in general.
Another very important aspect I’ve learnt about Internal Communications is that a laid back approach is taken in communicating news and relevant information. This is because I’ve been told by my supervisor that less people are able to relate to jargon and formal language. It’s actually a really nice change from the formal writing I always do.
A fun project coming up is competition where employees write a few sentences along with a picture about why they stay safe at work. The main aim of this project is to convey to employees that staying safe at work means that you will arrive home safely to your family.
CBH is currently going through some major changes. The company is implementing the initiative of ONE CBH, which is an initiative to work as one team in creating and returning value to growers, customers and ourselves. It is quite ironic as in my PR Corporate class we were discussing how over time corporations improve or restructure their company in order to make it more modern and relevant to their customers. CBH is doing exactly that. Their vision statement is also currently under construction to be more relevant to the companies values.
I learnt from PR Corporate that corporate visual identity really makes a difference in an organisations communications. CBH has a strong sense of corporate visual identity which is represented through their logo and consistency of colours on documents. The colours in the grain pods represent the link between CBH Operations, CBH Grain and CBH Engineering. These same colours are used as a guide to colours that must be used on any form of communication.
Thank you and I will write again soon.
Nazanin Motiee
14139820
1 comment:
Hi Nanzanin,
Just read your blog and found it quite interesting as being from the country (Albany) I have worked as a seasonal sampler for CBH before. As an employee everything that came through in CBH's internal communications emphasised and reinforced the safety message. I think the most important thing about this is that 'safety' has become firmly entrenched in the working culture of CBH, the only problem is that as an organisation their communications seem to come across as very strict and quite dull. (No offense, this is from the perspective of a former employee only!). So I was just wondering what it was like to work in communications for CBH? Is communications strongly aligned with the management at the top level? Their key messages seem come across quite strongly in all their materials, so whatever they are doing is quite effective :)
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