I am doing my internship in Limkokwing University. I am working in International Student Activity Center.The role of the department is to manage sports teams, to organize sports events , recreational and cultural activities. The department operate independently from the department of communication which is more focused on the image of the university.
During my first week in Limkokwing I was given an assignment to write a questionnaire, distribute it and analyze the results.
The first thing I did was to draft some objectives and what I wanted the questionnaire to achieve. The main objective of the questionnaire was to find out why students were not interested in joining Limkokwing sports clubs.
After identifying my objective I went to talk to Derek Kekaan who is the manager of the football team.The reason why I talked to Derek was because I wanted to get an idea why students were not interested in joining sports teams and some of challenges they face when they try to recruit students.
During my interview with Derek I learned that the main problem was lack of finance and poor facilities. After talking to Derek I visited some of the on-campus facilities to check their conditions.
After gathering all the information now I was ready to write the questionnaire.I decided to use both open ended and closed ended questions. After writing the questionnaire I distributed 50 copies at the library. I want to thank all the students who cooperated and understood the importance of working with me.
Questionnaires are very important because they can help the organization to identify why their target audience is not reacting positively to its messages.
A questionnaire can also be use to analyze the behavior and attitudes of the target audience
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