One of the reasons that I choose to have my internship
in the hotel industry is because I would like to know what is the role that PR
paly in the hotel industry.
As working a couple days in the hotel, I slowly
discovered what is the role of PR in the hotel.
From my observation, to be a PR in the hotel is not an
easy job, he/she must have certain skill with him/ her. For example, my
supervisor, her job scope is quite big. She must know how to use CorelDraw,
Adobe Photoshop all those software in order to design menu, signage, brochure,
poster, website update and Christmas Charity Bookmark (CSR program). Besides,
she also need to have photo shooting skill as she need to attend every function
and event that held by the hotel and be the photographer. Moreover, when the restaurant
launches new dishes for every season, my supervisor has to be there to shot for
the dishes and design table menu and brochure for it. On the other hands, she has
to be able to go communicate well with media person.
**However, different organizations has different definition
to the PR, therefore their job scope will be different as well.
Something I can learn from my supervisor:
- Be polite and patience. In service industry, there is no hierarchy, meaning you have to be polite to everyone, even they are housekeepers, they equally deserve your polite. Besides, there are always some great functions and events happen in the hotel, therefore, as a PR, she contact with media in polite way as well. Because I am new to this hotel, she is patience to me, teach me and guild me.
- Always has the habit of noting down those tasks and the due date.
- Well time management and discipline is the key of finishing your work effectiveness and efficiency.
Hoh Xiao Mei
15109206 / 7e0a7613
1 comment:
Hello Hoh Xiao Mei,
Thank you for sharing your internship experience with us.
I was also interested to have my 20 days of placement in the hotel industry and same to you, I was curious about the role of PR in this sector.
As you described, it is not an easy task for your supervisor as she is not only doing PR.
Eventually, as mentioned, in the PR industry, it is important to maintain ethical behaviors towards clients and media in order to ensure enduring relationships. Furthermore, taking notes is definitely ESSENTIAL for better organizational and control. This will help for accurate time management.
All the best for your report
Elodie Lamarque
15844167
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