Hi Guys,
sounds like everyone is having a good time in their placements!
As mentioned in my previous blog, I'm in the process of organising an event for my client - the opening of a recently renovated commercial property. It has been quite the task of organising all the aspects that go into an event.
It is being held Friday 4th September, 4-7pm at the property. I'm anticipating it to be a very networking style event.
I have booked a jazz band for atmosphere, and confirming final catering menu and arrangements this coming Monday. As well as finalising arrangements for balloon bunches - in corporate colours, name tags, and drinks lists. Invites were sent last week, with an RSVP of this week - have already confirmed approximately 30 people.
I now have the task of completing media release - drafting at least - to be sent right after the event. Or perhaps before the event? This has been given me some strife.
Because I work at a consultancy I have an allocated and agreed upon number of project hours, which have very quickly been consumed - leaving me with about 1 hour to complete the above - future reference - add project management hours!!
I keep getting this feeling that I am infact missing something from my event - if anyone has any suggestions - would be very much appreciated.
Your contributions and suggestions are appreciated.
Blog again soon!
1 comment:
Hello Georgina,
Just want to share a few things with you about my experience in a similar situation. Infact, it's all greatly done the way you are doing it.
A simple fact is, a tv station covers what its viewers want to see. Written press provide stories their readers want to read. The same applies in your case too, you have to think what will 'wow' your public. It may be something very simple, like knowing their points of interest, inform yourself about it and then show them that you are concerned as much as them.
Also about the media release, it has the same relation like customer-business and writing news media is no different. So when you’re thinking about sending the media with that freshly written press release, you have to put yourself in the readers position, ask yourself the question whether its something which would interest you to read.You would definitely not create a news which won't interest you or the target public. Also, it's something which may caused prejudice to your organisation.
My opinion is to use the litmus test, i.e, define what is newsworthy and what's not !
Cheers !
Best of luck mate !!
Bon cOurage !
Abhishek
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