We have always been taught
how important stakeholders are for an organisation. In this post I will briefly
discuss how my internship keeps this at a high satisfaction level.
In a PR profession,
communication with the internal stakeholders such as employees should always be
kept on a satisfied level. In essence, without good communication skills within
a company, the external communication could never succeed. At TAC, the employees’ satisfaction is highly
regarded by the organisation. By the use of different communication methods
such as; email, face-to-face discussion, regular lunch-dates on Friday’s and
mid-morning tea at least once per week, the atmosphere in the office is always
on a positive level. It is also visible in the employers, as many of them have
been there for a long period of time, although it is common in a Government
position to switch departments.
In addition, every second
Friday, TAC holds a regular toastmaster meeting for its employers, to improve
the verbal communication and appearance skills from its employees’. After
measuring the outcome of the toastmasters meetings by doing a survey, the toastmasters’
members said they were 100 per cent pleased of the improvement of the verbal
and appearance skills. However, they also said that they enjoyed the
toastmaster meeting because the interaction with friends on a non-serious
level.
TAC also acknowledges its staff
members birthdays, both on the Intranet and with a celebration in the office
with presents and food provided by the department.
In conclusion, TAC has
successfully created a good communication strategy with its internal
stakeholders, and it is definitely shown in the quality of the work within the organisation.
1 comment:
Communication among the internal stakeholders is very important i reckon because with the well maintained communication, the workforce and environment will automatically increase. I think it is really good to have interaction among colleague on a non-serious level because that is the only time we can understand a person little better. I hope you had fun in your placement job
Donny Wibowo
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