Hey Bloggers,
So far I have learnt that Public Relations
Officers need to be aware of everything that surrounds them. Regardless of whether
it is the weekend or a public holiday, PR agents need to open their eyes to
every little media article or broadcast which concerns their clients.
Continuous media monitoring is an important part of their job and is very
demanding.
As a PR intern, one of my task at Imagine
Communications consisted in highlighting information in newspapers, online
websites, and radio podcasts and writing summaries relative to our clients.
This summaries were then sent to the clients.
Keeping pace with the staffs there was not
an easy task. Press summaries had to be done quickly and effectively, with an
impeccable grammar and syntax. I had some difficulties to keep pace with the
other staffs, but I hope I would eventually be able to reach their level.
Thanuja Angel Issory
CTI
15884477
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