Wednesday, June 4, 2014

Blog 4: Hotel is not just about hotel, it could be something more

Before I start my internship in the hotel industry, I always have the thought that hotel is just a building that provide “temporary home” or “shelter” for travelers and good food for food lover. After working in the hotel, I changed my mind. Hotel is not just about a place to stay and to dine in with good food, it could be something more.

During my internship, then only I know that actually hotel is just like other for-profit- oraganisation, they operate their business at the same time they also have several Corporate Social Responsibility (CSR) program. For example, in this hotel, Grand Palace Hotel, they will bring goodies, sing Christmas caroling and share the love and joy to the patients in general hospital during the Christmas season. Besides, they also design and selling bookmarks for charity purpose. From the bookmark design to printing, cutting, typing up a ribbon and packaging all is handling by PR.


                                                                                              
Lesson learns:
  • As a PR person, you may need to carry certain level of hard skill as well as soft skill.
  • Every software that they use in the hotel must be the original version. Pirated software is not allowed to use in the corporate.
  • Regarding to the design, if that is necessary, you can download some of the pictures online and sometime you might need to pay for the picture in order to get the original picture.


  •             As a PR, dress up properly and be there earlier for every event.  


Sing Christmas Caroling and bring goodies to children in General Hospital 



Hoh Xiao Mei 
15109206 / 7e0a7613

1 comment:

Unknown said...

I totally agree!! PR industry is a very competitive industry, so always prepared ourselves is the best thing we can do!