Monday, September 15, 2014

4 more days to Telstra Perth Fashion Festival!

Hey Guys!

If you guys have been reading my previous posts, this is currently my third post on PR393 Reflective Blog :) I have been doing my internship with Asuar Design for the last couple of weeks and it has been a fruitful experience.
Look Out for ASUAR DESIGN in Telstra Perth Fashion Festival!!!
Last week during my internship, I did pretty much the same stuff I have been assigned to. In addition, it has been a really busy week as Telstra Perth Fashion Festival is just around the corner, there is a lot to get done in the company. We have also other things to get done along side. There is so much to do, and so little time! I have been sending and replying emails to bloggers and celebrity agencies I have tried collaborating with. Seeking new celebrities that is suited to our brand, making calls and emailing celebrity managements. Apart from that, I have been sending out newsletters to new subscribers to the brand to keep them updated with all the latest happenings in Asuar Design.

VOGUE AUSTRALIA
In regards to my previous post, I am happy to announce that Asuar design will be participating in the Vogue Online Shopping Night! I have been helping Lauren out with compiling all the details and documents needed to be a part of the Vogue Online Shopping Night. Last week, we did a full photoshoot for the online shopping website and for the Vogue shopping night site.  have come to realise, there is so much to get done just to sell a single collection. There is

In order to increase more traffic to our social media sites, we have been doing giveaways and uploading more photos on Instagram. As our main platform of sharing our brand information is through Instagram, where followers are able to see images we share, we use Instagram to create our brand awareness. It is important to identify which platform has the highest attraction towards your company and build on that platform, and if possible link it to the other social media platform your company has an account with. This is one of the fastest way to reach mass audience in the social media industry.

In terms of creating a long-term great impression on your brand and promoting a hugely impacted brand awareness, it is crucial that your company has a strong PR plan, to ensure your company has a strategic goal and objectives. I have been working on a long-term PR plan to set out what Asuar Design wants to achieve in the next few years, this includes the budget and execution of events Asuar design is and will partake in the future.

Lastly, I have been working with magazine companies to get Asuar Design featured in a physical and online publications. This is a beneficial way to promote your brand and company. This is because there are still a huge number of people who still buys physical copies of magazines or even subscribe to digital copies of magazines online.

Hope everyone is enjoying their internship placement and best of luck in writing your final report for this unit!

More to come soon <3

Cheers,
Camy xx

2 comments:

Unknown said...

Hey Camy!

I am interning at TPFF! I am really excited to see the WA Designer Runway, where Asuar is debuting, perhaps I will see you there as well!

My experience in the fashion industry has been great so far, and I am really glad to see that you're enjoying working in one of WA's up and coming fashion houses.

Good Luck this week!
Ashlyn xo

Unknown said...

Hi Ashlyn!

Thank you for your comment.

That's awesome! Hope to see you at TPFF this Saturday.

May I ask, if it is possible for the audiences to bring a DSLR to the event and take pictures of the event?

My experience with Asuar Design has been fantastic so far. It has been great seeing all the handwork being paid off and come to good use.

I hope you enjoy the rest of your internship!

Cheers,
Camy xx