The final blog post.

Hi Blog,

This will be my final blog post as I end my time at Go Go Retro. Today, I went deep into analyzing Go Go Retro strength and weakness. Although, Go Go Retro is a events company it was still interesting to analyze what it did right and what it did wrong. Despite being a relatively new company with a small tight budget to work with it has concrete plans to set up events all over Australia.
Also, thinking about my recommendations for Go Go Retro. I find myself wondering about publicizing through the Social Media. In the end I came to the conclusion that too many businesses, PR officers make the assumption that Social Media publicizing is equivalent to a "home-run"or a sure thing success.
The social media may be a powerful weapon to use but it also can work against you. We all know about the what the social media can do for you, some businesses still can't quite understand how the social media can be used against you. There is 800 million users on Facebook, there are going to be trolls and people that are going to disagree with your event. The dangerous thing about using The Social Media is that businesses just see it as a publicity tool, it is not. It is like a newspaper article. Any wrong information you put on the social media can and will be detrimental with your business, your information will be used against your business. It is a high risk high reward tool to use.
As I end my time at Go Go Retro, I want to thank all my colleagues working with me. It is my pleasure to work with such talented people in the company.

Akira